- published: 22 Sep 2016
- views: 152
Kicking off this year’s amazing line up of educational and inspiring sessions in the Spikes Asia Festival of Creativity is McCann Worldgroup’s Chairman and CEO, Harris Diamond and McCann Worldgroup Asia-Pacific Chairman, Prasoon Joshi. They tackled a global phenomenon that’s penetrating the world right now—localization. What does this mean? How can marketers and brands engage consumers who are getting to know more about their culture through the internet and social media? We discuss the matter further with Prasoon
We asked some global CEO's of the world's leading medical technology companies about their views on Asia-Pacific and on APACMed.
Technology is changing the way in which brands interact with their consumers. And this technology is data driven. How can marketers be more targeted and engage better with the consumers using tech? Caspar Schlickum, CEO, Wunderman Asia Pacific has shared some interesting insights in this conversation that he had with Storyboard Editor Anant Rangaswami.
WRIN.tv spoke with Hannover Re Chairman and CEO Ulrich Wallin at the S&P Insurance Conference about recent developments in insurance linked security (ILS) market, alternative capital, and Hannover Re strategy for continued growth. Hannover Re recently participated in two ILS transactions including the Massachusetts Property Insurance Underwriting Association (MPIUA) and Texas Windstorm Insurance Association (TWIA). Mr. Wallin says Hannover Re is doing the fronting for both transactions and worked with Guy Carpenter. Mr. Wallin reminded us that alternative capital originally started in the CAT bond market, providing additional capacity the traditional market could not fill. Now, alternative capital is competing for business that is currently written by the traditional market. That puts pr...
Max Heinemann talks at about the evolution of the Heinemann brand and its introduction into a new territory at the opening of the Heinemann Duty Free Shop in Sydney. The interview was conducted by Peter Marshall, Marshall Arts International/ www.airportdynamics.tv.