- published: 22 Sep 2016
- views: 200
Kicking off this year’s amazing line up of educational and inspiring sessions in the Spikes Asia Festival of Creativity is McCann Worldgroup’s Chairman and CEO, Harris Diamond and McCann Worldgroup Asia-Pacific Chairman, Prasoon Joshi. They tackled a global phenomenon that’s penetrating the world right now—localization. What does this mean? How can marketers and brands engage consumers who are getting to know more about their culture through the internet and social media? We discuss the matter further with Prasoon
Technology is changing the way in which brands interact with their consumers. And this technology is data driven. How can marketers be more targeted and engage better with the consumers using tech? Caspar Schlickum, CEO, Wunderman Asia Pacific has shared some interesting insights in this conversation that he had with Storyboard Editor Anant Rangaswami.
We asked some global CEO's of the world's leading medical technology companies about their views on Asia-Pacific and on APACMed.
The APEC CEO summit brings together some of the leading minds of the business world. At this year’s meetings in Beijing, CCTV News caught up with Mark Tucker, the CEO of AIA, the world’s fourth largest insurer. He shared his insights on the prospects of insurance companies in the region and China’s openness to foreign life insurance firms. Subscribe us on Youtube: https://www.youtube.com/user/CCTVNEWSbeijing Download for IOS: https://itunes.apple.com/us/app/cctvnews-app/id922456579?l=zh&ls=1&mt=8 Download for Android: https://play.google.com/store/apps/details?id=com.imib.cctv Follow us on: Facebook: https://www.facebook.com/cctvnewschina Twitter: https://twitter.com/CCTVNEWS Google+: https://plus.google.com/+CCTVNEWSbeijing Tumblr: http://cctvnews.tumblr.com/ Weibo: http://weibo.com/c...
Listen to what the Millennial 20/20 panelist says about adaption and Innovation we are facing, coping with the millennial evolution. Panelists: STARWOOD HOTELS Janice Chan, Senior Director, Digital Marketing JAPAN AIRLINES Akira Mitsumasu, VP Marketing & Strategy Research EIGHT INC Tim Kobe, Founder & CEO TRIPFEZ Faeez Fadhlillah, CEO & CoFounder (Forbes 30 under 30) (www.tripfez.com)